pH Care is a feminine wash in the Philippines that aims to empower young Filipinas by creating safe spaces and supporting other women’s feminine healthcare journey.

Under Edukasyon.ph, I expanded their given art direction for pH Care’s #ShareTheCare #CareToLearn campaign online, as well as their event activation in different campuses in Manila. The tasks include revamping the headers and thumbnails for the microsite and quizzes, as well as creating the designs for the event banners.

CREDITS​​​​​​​
Project Management: Adi Miguel
Brand Management: Loreta Arroyo
Creative Production: Ericka Pingol
Art Direction: Nix Villaruel
Copywriting: Alex Galoso

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